Michelle LeBlanc is a social media and content marketing strategist with ten years of experience in the field. Currently, she leads social media strategy at Fuseideas, where she helps a variety of B2B and B2C clients meet their business goals. Previously she worked in social media at integrated agencies Industrium and KBS+, and at IIR USA, a marketing event firm. Her content marketing experience is medium-agnostic; developing infographic, podcast, webinar and video production projects to best suit the needs of the audience. Over the course of her career, she has lead projects for a variety of brands, both Fortune 500s and at a small business level.